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http://mashable.com/2009/02/06/social-media-smartest-brands/?cp=3
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A new effort behind the scenes of the PepsiCo-owned sports drink maker is putting social media quite literally at the center of the way Gatorade approaches marketing.
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Dan Schawbel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success, offers a guide to leveraging social media for career success.
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The hype over social media still echos, but it just doesn't really matter anymore. Recent surveys suggest that small businesses are still slow to adopt social
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christineptran and I are scoring top brands' Facebook efforts. We'll share results in a ... Matrix: Challenges of the Social Technology Industry, July 2010 ...
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Thoughts on branding, marketing, advertising, communication, customer service, and public relations in the context of social media.
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Anew social marketing conference makes its U.S. debut next week in San Francisco, and Socialmedia.biz readers get a 10 percent price discount ...
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We have four areas of focus: Leadership and Management, Customer Strategy, ... Social commerce is filling the void between clicks and bricks to deliver a ...
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