Inside Gatorade’s Social Media Command Cent...
A new effort behind the scenes of the PepsiCo-owned sports drink maker is putting social media quite literally at the center of the way Gatorade approaches marketing.
http://mashable.com/2010/06/15/gatorade-social-media-mission-control/
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Free Social Media Monitoring Tools | Take Me To Your Leader: Blog focusing on trend watching in marketing, consumer behaviors, technology, and social media.
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ROI: How to Measure Return on Investment in Social Media
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6 Social Media Metrics You Should Be Tracking | Social Media Today
When thinking about your social media strategy, you should be planning for 6 important metrics. What are the six? There are 3 different levels of ...
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HOW TO: Measure Social Media ROI
Measuring ROI on social media is difficult, and recent surveys have found that most people don't do it. Use our guide to learn how to measure ROI the right way.
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Presenting: 10 of the Smartest Big Brands in Social Media
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Sysomos | Business Intelligence for Social Media
Using the Sysomos MAP system has enabled us to provide our clients with unique ... Customers. FAQs. Contact Us © Copyright 2005-2009 Sysomos Inc. All rights reserved. ...
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22 Educational Social Media Diagrams
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Overtone - Home | Overtone
Beyond Social Media Monitoring. Overtone is the only company that delivers meaningful insights from customer feedback and social media. Overtone helps...
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Measurementcamp: Tools For Measurement
advocates audit believers benchmark camp case dublin event framework free kpis ... media myspace net promoter roi sales score sentiment social statistics studies ...
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Master List (A Wiki of Social Media Monitoring Solutions)
A Wiki of Social Media Monitoring Solutions ... To learn how to contribute/edit, visit the Administration page. Recent List Items. Company Name. Platform Name. Media Type Coverage ...
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